Tuesday, March 25, 2008

This is a test

Minister drops RTM rule

KUALA LUMPUR: RTM will focus on news, not personalities, to ensure Malaysians are kept well informed, Information Minister Datuk Ahmad Shabery Cheek said.
Speaking at a luncheon with senior media editors yesterday, Shabery said RTM would not continue with the practice of making the information minister the "No. 3 Man" in the order of news priority, after the prime minister and deputy prime minister.

Shabery said the mainstream media still had a major role to play though the current worldwide trend was to turn to alternative sources of information.

He disagreed with the notion that Malaysians turned to the alternative media as the mainstream media was biased.
"Even in advanced countries where the media is said to be more independent, the people still choose the alternative media," he said.

Shabery believed that a better approach in the way the media disseminated information would help the people understand issues such as the rising fuel prices.

"One of the factors the people did not support the Barisan Nasional in the just-ended general election is because they did not understand the issue and were taken in by opposition promises to lower fuel prices," he said.

"I will meet every media organisation in order for me and my colleagues in the ministry to know the challenges that should be given attention." -- Bernama

Dear Minister

How blind and lame can you be to even come up with these statements? How detached are you with the rakyat that you think the oil price issue is the crux of the BR’s success in the last election?

If you ask any enlightened (sorry but most people still voted for BN) Malaysian they will tell you that BN’s failure to secure the majority was down to the social injustice and rampant corruption under Abdullah Ahmad Badawi’s administration. That coupled with his public image as “Mr ZZZZ sleeping on the job” further shifted the votes in BR’s favour.

Stop making fool of yourself and report the truth. Haven’t the last election taught you anything about the virtues of transparency. Or would you like us bloggers to spell if out for you word for word and then put neon signs around it with green military strength signal smoke? I would do that if I have the funds. Unfortunately I am just a poor blogger and don’t have access to slush funds like your friends in UMNO.

Please for the love of god stop making idiotic statement man! Are you so keen on licking the current admins ass that you are slowly modelling yourself after “MC” Zam Maidin.

Furthermore we turned to alternative media since it is less intrusive. We can pick and choose which news we want to read. On your MSM (main stream media) we are forced to watch at least 10 minutes of propaganda before we can actually see some real news. My parents for example haven’t watched the news at 8 for nearly seven years now. The only time they watch the news is when there is a major accident or catastrophe. On a daily basis I see mom flicking through Animal Planet or AWANI for Iranian movies (dad in the other hand would rather listen to Kuliah Maghrib at our local mosque). To think that when I was a kid, the news at eight is so important that gramps would go berserks if we didn’t watch it. He would order us to turn on the telly. Then he will sat at his favourite chair (a good 15 feet away) and spend the next half an hour ingesting the news. All the time with the volume turned up to the 11 due to his poor hearing.(I miss granddad. Rest in peace Datuk)

How the mighty have fallen. How’s the advert revenue doing for you guys lately? Not very good I reckon. I hope all those Undilah Barisan Nasional adverts were paid before the election yes? If not ,I bet you lost some major advertisement spot to accommodate those propaganda videos. May I please know who directed them? Leni Riefenstahl,the famous NAZI filmmaker would be proud of your effort to push the message down our medulla oblongata.

Personally I don’t think the MSM will ever recover from the rise of alternative media. It’s not just down to rakyat’s hatred of propaganda mind you. It is also down to the changes in lifestyle. Most of us work in big cities and will only get back home around seven or eight. Young and hip people like me (ehem ehem) would probably jump onto the computer to surf some stuff up (sites that are banned from the office network yeah!). That would eat up at least an hour. Who got time to sit for an hour watching some chaps reading the news when we can get all that in 15 minutesof reading? .The only fella I think who got the time must be the “I GOT TIME” guy from ASTROMAX advert. If one subscribed to RSS feeds its even faster to get news as it happens. So who needs Bulletin Utama, Berita RTM or Nightline anymore? I certainly don’t. I no longer have a telly in my room since it’s a white elephant. The PC is all I need to get in touch with the real world

So please Minister of Information. Open up and try to make the MSM relevant again. Although I think you are doomed from the start. The surging tide of alternative media and internet will make TV obsolete. Its already happening in the USA (people TIVOed their TV shows and watch them at their leisure. Skipping news and advert in the process) and it will happen here soon as ASTROMAX introduced some competitive pricing schemes.

Honestly people. How many of you guys here still watch the Berita Jam 8 religiously? Anybody?

P/s: Thanks Datuk Ahmad Shabery for not trying to emulate Joseph Goebbels with your “no:3 man in the news” statement. Cheers

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